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Monday, March 18 • 4:00pm - 5:15pm
The Cost of Free

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Some of the Jewish community’s most successful and beloved projects of recent years are offered free of charge to the end user. Large numbers of people take advantage of these programs, and research shows they offer a path to engagement in communal life. Nonetheless, there are challenging questions about the long-term consequences of "free". Today’s panel tackles these questions with a funders' perspective: who decides what is offered free, and are we comfortable with that? Is it good business or is it harming the Jewish nonprofit economy and ecosystem? Do we have appropriate follow-up mechanisms in place to move users from passive receivers to active searchers? Are we creating demand or reducing perceived value?

Moderators
avatar for Gary Rosenblatt

Gary Rosenblatt

Editor and Publisher, The Jewish Week
Gary Rosenblatt has been editor and publisher of The Jewish Week since 1993. Prior to that he was editor of the Baltimore Jewish Times for 19 years. He founded Write On For Israel, The Conversation, and the Jewish Week Investigative Journalism Fund.

Presenters
avatar for David Bryfman

David Bryfman

Chief Learning Officer, Jewish Education Project
David Bryfman is the chief learning officer at the Jewish Education Project. David's education focused on Jewish adolescent identity development and experiential Jewish education. He is a graduate of the Wexner Graduate Fellowship Program. Prior to moving to New York, David worked... Read More →
avatar for Mark Charendoff

Mark Charendoff

President, Maimonides Fund
Mark Charendoff is the president of the Maimonides Fund, a foundation dedicated to education and Jewish identity in North America and in Israel. He is the former president of JFN, and before that, vice president of the Andrea and Charles Bronfman Philanthropies, where he helped to... Read More →
avatar for Danielle Foreman

Danielle Foreman

Program Officer, Koret Foundation /, Board Member, Slingshot
Danielle Foreman manages Koret's programming and grants in the Jewish community. Among her professional experience, she has conducted program evaluations at the New York City Department of Education and served as a political media and strategy consultant at Terris Barnes and Walters... Read More →
avatar for Morlie Levin

Morlie Levin

CEO, NEXT--A Division of the Birthright Israel Foundation
Morlie Levin is the CEO of NEXT: A Division of the Birthright Israel Foundation, which connects Birthright Israel trip alumni and their peers with meaningful Jewish opportunities nationally, locally and in Israel, and provides thought-leadership and support to those who work with... Read More →

Monday March 18, 2013 4:00pm - 5:15pm PDT
Dayton Room Beverly Hilton
  Workshop

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